Kantar mentor
PlaXies Lab Program
The Best Choice for Accumulating Practical Hands-On Experience and Capability
Company Profile
Kantar is a leading global market research and data analytics company headquartered in the United Kingdom, specializing in consumer insights, brand strategy, media effectiveness, and market trend analysis. Utilizing diverse data sources, advanced analytics methodologies, and professional consulting services, Kantar helps enterprises formulate precise marketing strategies and optimize product and brand performance. Spanning over 100 countries globally, Kantar is dedicated to driving data-informed decisions, enhancing client market competitiveness, and pushing forward intelligent and innovative industry development.
Training Content
The program utilizes a Project-Based Learning (PBL) simulation model, led by active, in-service mentors from the relevant field/industry to guide students through practical exercises.
Training content is highly customized, adjusting to each student’s learning pace and academic background to guide them along their own unique career path!
GIC Training Advantages
- Online Training: Flexible scheduling allows students to simultaneously participate in training during the regular academic semester.
- Training Outcomes: Earn a GIC Certificate and a mentor letter of recommendation to boost your resume.
- Guaranteed Placement: Secure a reserved slot through GIC's professional coaching and background verification process.
Data Analytics
Training Objective:
Collect and analyze market data; study consumer behavior and competitor dynamics; and provide strategic recommendations to support business decision-making.
Target Majors:
Statistics, Business Analytics, Information Management, or related fields.
Training Duration:
Approximately 1 month.