Unilever mentor
PlaXies Lab Program
The Best Choice for Accumulating Practical Hands-On Experience and Capability
Company Profile
Unilever is a leading global fast-moving consumer goods (FMCG) company headquartered in the United Kingdom and the Netherlands. Its product portfolio covers food, beverages, personal care, and home care sectors, featuring widely recognized household brands such as Dove, Lux, and Lipton. Unilever is dedicated to sustainable development, product innovation, and social responsibility. Through its extensive global supply chain and market network, the company meets diverse consumer needs, enhances brand impact, and maintains outstanding competitiveness and industry leadership in international markets.
Training Content
The program utilizes a Project-Based Learning (PBL) simulation model, led by active, in-service mentors from the relevant field/industry to guide students through practical exercises.
Training content is highly customized, adjusting to each student’s learning pace and academic background to guide them along their own unique career path!
GIC Training Advantages
- Online Training: Flexible scheduling allows students to simultaneously participate in training during the regular academic semester.
- Training Outcomes: Earn a GIC Certificate and a mentor letter of recommendation to boost your resume.
- Guaranteed Placement: Secure a reserved slot through GIC's professional coaching and background verification process.
Marketing Department
Training Objective:
Responsible for market research, brand strategy formulation, and marketing campaign execution to enhance product exposure and sales performance.
Target Majors:
Marketing, Business Administration, Communication, Economics, or related fields.
Training Duration:
Approx. 1 month.
Consumer & Market Insights Department
Training Objective:
Analyze consumer behavior and market trends to provide strategic recommendations supporting brand and product decision-making.
Target Majors:
Marketing, Statistics, Business Analytics, Psychology, or related fields.
Training Duration:
Approx. 1 month.
Brand Marketing
Training Objective:
Responsible for brand strategy planning, marketing campaign execution, and market promotion to elevate brand awareness and influence.
Target Majors:
Marketing, Communication, Business Administration, Brand Management, or related fields.
Training Duration:
Approx. 1 month.
Market Supply & Logistics
Training Objective:
Analyze market demand, coordinate supply chain operations, and manage product allocation to ensure timely product availability and seamless sales operations.
Target Majors:
Supply Chain Management, Logistics, Business Administration, Economics, or related fields.
Training Duration:
Approx. 1 month.